It’s a digital world where all of us are very busy on our
smart phone, laptop or desktop. The easiest being the smart phones. We are
really proud to announce that we have 5K friends on Face Book, 70K likes on the
FB page, 50K followers on Twitter, over 10K followers on instagram, and so on.
We feel proud in declaring ourselves a social media expert with very wide
contacts & reach. If you could check our page, our friends will include all
the top Leaders, Film stars and so on. We feel proud in showing our digital
strength to our friends and relatives.
But what’s the truth. The truth is that in case we get
stomach pain at the late night hours, the maximum we can do is to add a status
on our Facebook or a selfie with crying face, and in minutes we will get dozens
of LIKES, or the messages, saying, oh, ah, hmm, how, what happened, so sad
honey, sorry to know, best wishes and some fools may even write RIP, without
even understanding its meaning that says, REST IN PEACE.
But nobody will rush to our home to take us to a Doctor
for treatment. In case we suffer from any respiratory or cardiac problem, we
may not be even alive to read the supportive messages on our Face Book account that
can really make us feel proud. The truth is that we are so busy in our so
called digital world that we often send wasp messages and that too short text
messages, with our kids and even our parents.
This is the reality, the hardcore truth. We don’t have any
real friends, any real friendship or real relations that can be utilized in
case of any emergency. We are quite unknown to our neighbours as we never tried
to get in touch with them. We never wished even hi or hello to the persons
living next door. Being nuclear, we are far away from our brothers, sisters, or
in true sense the kith and kin with any kind of fruitful and meaningful
relations.
If you want to really understand the term togetherness, or
the feeling of togetherness, the very simple example is the KISSAN. Since our
childhood, we are regularly using the Kissan ketchup and other kissan products
in our home. Whenever we are offered any samosa or pakoda, we don’t start
eating samosa, viewing a digital pic of Kissan ketchup on our smart phone as it
does not give us any taste. For the real taste, we require the Kissan ketchup, in our plate.
The same is true for our relations with our kith and kin.
We can’t have meaningful relations while being present in our digital world. We
must come out of the so called digital world, into the real world where we can
talk face to face, smile, laugh, crack jokes, discuss various issues
personally, can have party, fun, can have real feelings, can understand the real
pain as well the real pleasures. That creates the feeling of togetherness. That
creates real relations that are always available and always open in case of any
good or bad news, in case of pleasure or pain.
If you want to know more about the feeling of
togetherness, please log on to http://www.kissanpur.com . You must view the Kissanput
"Real Joy of Togetherness" Video embedded below and promote @KissanIndia with
the hashtag #RealTogetherness.