Showing posts with label beauty. Show all posts
Showing posts with label beauty. Show all posts

Tuesday, December 12, 2017

NYX Professional Makeup Partners with Samsung to Launch Innovative Virtual Reality Makeup Tutorial

NYX Professional Makeup and Samsung Electronics America, Inc. today announced the launch of an innovative virtual reality makeup tutorial, merging the world of beauty and technology like never before through Samsung Gear VR. The partnership allows both brands to push the boundaries of shopping at the intersection of beauty and technology.

The “Impossibly NYX Professional Makeup” experience, created in collaboration with VR production agency Cubicle Ninjas, leverages several key technologies, including light-field capture, to bring NYX Professional Makeup fans closer than ever to their brand ambassadors. The experience includes three visually stunning makeup tutorials lead by top beauty vloggers Kristen Leanne, Mykie (also known as “Glam & Gore”), and Karen Sarahii Gonzales. Consumers can use the Gear VR Controller to select products they would like to learn more information about, and at the end of the experience, users will receive a special offer to purchase the products featured in the tutorial at a special price.
“NYX Professional Makeup is a digitally-native brand with millions of followers across our global social media platforms,” said Mehdi Mehdi, VP of Digital at NYX Professional Makeup. “We aim to seamlessly incorporate digital into everything we do and see virtual reality as the new frontier in the beauty industry. Our community is passionate about their connection to beauty influencers, and Samsung’s Gear VR technology provides our customers with a level of immersion and proximity to their favorite beauty vloggers that they’ve never experienced before. We are thrilled to continue to push the envelope using cutting-edge technology, and are ecstatic to partner with a best-in-class company like Samsung.”
Rachel Weiss, VP of Digital Innovation and Entrepreneurship at L’Oreal USA – the parent company of NYX Professional Makeup – was instrumental in helping shape the experience, as well as facilitating the partnership with Samsung. Weiss added, “The retail landscape is rapidly evolving, and we’re evolving with it. We have been reinventing the future of beauty services for years, and we see this partnership as the natural evolution of that. Through VR, we’re creating more dynamic, personalized experiences that add value for our customers in a new and personalized way.”
The “Impossibly NYX Professional Makeup” Gear VR experience will be available in select NYX Professional Makeup stores on December 18, 2017, followed by a nationwide rollout across the brand’s 42 retail stores over the course of 2018.
“Technology is changing the way we live our lives: people and brands are experimenting and accomplishing things in ways we never thought possible, in part due to immersive, accessible technologies like Gear VR,” said Marc Mathieu, Chief Marketing Officer at Samsung Electronics America. “Together with L’Oréal and NYX Professional Makeup, we are transforming the beauty retail experience with virtual reality and reinventing how brands connect with their consumers.”

Source: Samsung

Sunday, November 19, 2017

Haryana Girl Manushi Chhillar Is the New Miss World

The 54th Femina Miss India World 2017 winner Manushi Chhillar from Haryana has been crowned Miss World 2017 in the Sanya City Arena in China PR. Manushi was chosen from among 108 contestants at the beauty pageant.

Manushi, born to doctor parents, studied in St. Thomas School in Delhi and Bhagat Phool Singh Government Medical College for Women in Sonepat.
In an interview during her grooming for Miss India, she said: "The only thing I believe is certain in life is uncertainty and this is what is amazing about the pageant."
Reita Faria, a medical student, was the first Indian to win the Miss World title in 1966. Manushi incidentally is also a medical student.
With Thanks: Yahoo News : LINK

Full Crowning Moment of Miss World 2017 Manushi Chhillar from India

Friday, November 10, 2017

3 NIGHTS IN BALI – Free draw for all EFWA2017 ticket purchasers

One of their newest sponsor – Bali Eco Stay – has stepped in to offer a fabulous prize draw for those attending Eco Fashion Week Australia Nov. 23-27, 2017, and they couldn’t be more excited the details with you.


The Prize – 3 nights at Bali Eco Stay in the heart of Bali in an open-air, over water jungle bungalow surrounded by nature – total prize value $1058. This bungalow features 2 bedrooms, 2 baths and can provide accommodation for up to 4 people. The lucky winner can choose to bring up to 3 friends/family members. Airfare and ground transportation not included.
Who can enter – Everyone who purchases a ticket to come to EFWA from Nov. 23-27, 2017 are eligible. You may enter once for each night you purchase a ticket. The more nights you come, the better chance you have to win.


How to Enter – There will be a sealed boxed in the entry. After showing your purchased ticket, please place your business card (or substitute) in the box.
About The Resort – Bali Eco Stay offers a green sanctuary in the heart of Bali where travellers reconnect with nature, discover pure food and immerse themselves in tropical food forests, traditional Balinese culture and jungle life. Enjoy relaxing while surrounded by nature in your open-air, over-water bungalow. Feast on authentic Balinese home cooking prepared with love and respect for nature using organically grown food. And explore all our unique area has to offer – lounge in freshwater rock pools, learn traditional crafts with our Kakek (grandfather) and explored untouched landscapes and village either by foot, bike or scooter. Check out their website at www.baliecostay.com


Conditions – Booking is subject to availability (not available July – August, and Nov 15 – Jan 15).
Draw Date – The winner of this amazing prize will be drawn on our final day – Monday, November 27th – just before the final 2 runway shows. All entries for tickets for that day’s shows must be placed in the box no later than 8:45.




About Bali Eco Stay
Australians Cath and John Blundstone, with their Balinese family Mini and Agung, joined forces to create Bali Eco Stay. Their vision was to design the property as a working model of sustainability, and a beautiful place where rice paddies meet the jungle. Bali Eco Stay, a mountain resort offering nourishment for all your senses within a natural setting of food forests, rice fields and towering mountains reaching as far as the eye can see.
What distinguishes Bali Eco Stay from the rest is that it will not be found along the well-beaten tourist trails of Bali. Its remote location provides a unique opportunity for travellers seeking something different and off the beaten track to experience another side of Bali – the Bali from 40 years ago with its untouched pristine landscapes and charming villages steeped in profound local customs.

Source: Eco Fashion Week

Saturday, October 21, 2017

About Eco Fashion Week Australia 2017

Eco Fashion Week Australia will collaborate with the designers, artists, activists, community, media, businesses and educational programs, as well as the local Governments, to raise awareness for environmentally conscious fashion. With Eco fashion weeks spreading across the globe, it is only natural for Kuvan-Mills to take the wheel in her own beloved home of Perth, Australia. The initiative she has taken to implement Australia’s first and very own Eco fashion celebration will strike a chord with designers, fashionistas and media alike.




This innovative, forward-thinking event will feature, exclusive informative discussions, exhibitions, hands-on workshops and incredible runway shows showcasing the best in organic, handmade, local, re/upcycled fair-trade, ethical fashion, traditional, and textiles.




Eco Fashion Week Australia is proudly supported by TCFWA, TCF Australia, TCF Global, Australian Made Campaign , Fly By Night Musicians Club, Taylors Art and Coffee House, Green Embassy, Dowerin GWN Machinery Field Days, Eco Beach, Loig’s Music Lab, Dene Selby Modelling Agency, Rainforest Rescue, RSPCA-Reloved Fashion, Mercado32, Vivify Textiles, Salon Express, Curtin University, and ECU along with Media Partners Eluxe Magazine, The Bahamas Weekly, Peppermint, Olio by Marilyn, Style Drama, Textile Beat and MOCHNI.COM, Kristen Leo. The Green Hub, Eco Warrior Princess, Tommie.
Source: ECO FASHION WEEK

Sunday, October 15, 2017

Indie Eye to be launched in Milan in 2018

Indie Eye, a brand that explores the area of avant-garde eye-wear design in India, is a collaborative initiative by a designer, Tanira Sethi and an artist, Jayanta Roy, guided by a product development and design expert, Sunil Sethi.


The product line is uncontrolled by the set norms of fashion and seeks to redefine the ‘regular’. It is meant for free thinkers, people who believe in self-expression and have an ‘eye’ for individualistic fashion.




The project was conceived at the serendipitous meeting of the three creative minds at Jayanta’s art exhibit. Fascinated by the metaphoric take on eye-wear, two years hence, the brand is proposed to be launched in Milan in 2018. Indie Eye is currently designing unconventional, bespoke objects d’art on request.




Source: W five

Friday, October 13, 2017

NIDA MAHOOD Presents Collection at Amazon India Fashion Week Spring Summer 2018

The collection is a celebration of India and the Indian Woman. This collection is a collaboration between acclaimed designer Nida Mahmood and Active Lifestyle brand Deivee by Milind Soman.



The collection is made of four distinct lines representing a region of the country. The collection takes inspiration from the rich culture, colors, and textiles of the region.



Nida takes inspiration from the ageless art of Ikat for the collection celebrating East India. While the indigo dyeing and printing techniques charmed her to create the west collection. For the collection to celebrate North comes from the rich Banarasi brocades. She was drawn into the Mughal patterns of  DELICATE FLOWERS AND LEAVES on DELICATE CREEPERS. FROM DOWN SOUTH WE WERE ENAMOURED BY THE UPPADA AND NARAYANPET SARIS. COLOR BLOCKING AND VARIOUS KINDS OF STRIPES FORM THE MAIN SOURCE OF INSPIRATION FOR THIS PART OF THE COLLECTION.



The silhouettes used in the collection is inspired by the women of India. Its designed to offer maximum comfort from the treadmill to the dance floor. Keeping the theme of inclusiveness and body positive imagery of brand Deivee the range is designed for #every-Body.



The highlight of the collection is that its completely made of 100% recycled plastic bottles. Its made with a quick dry technology and is anti-microbial too. This sustainable Athleisure range also has the first ever running sari. The Running Sari ensures the collection is suitable for all Indian women across shapes, sizes & sensibilities. This collection is a true celebration of India and the beautiful Indian woman.

Source: FDCC PR

Thursday, October 12, 2017

Samant Chauhan presents The White Cancas at AMAZON INDIA FASHION WEEK SS’18

It was a bridge between Middle Ages and now, and a time when you had looked up at the sky and could never look away as Da Vinci said. A time of no binding compulsions and a time of overthrowing the status quo. It was the renaissance, the age of knowledge. And then, there were stories.



The light filtered and split by the magnificent broken glass windows I saw in Paris in a chapel on a cold January morning made me wonder about magic and truth, the crossover between the two and the eternal quest for beauty. Everything was chaos. They imagined a world with a prism. They wanted to understand darkness like Da Vinci who said the canvas should be painted dark because everything in the world is dark except when exposed to light. They wanted to tame light, to embolden it.



The writers and painters were tortured with this search for knowledge and yet, there was mystery and there was temptation like Dr. Faustus, immortalized by Goethe and then by the brilliant Christopher Marlowe. In the play of this renaissance era, Dr, Faustus, a man of science and logic, is tempted by Mephistopheles who asks for his soul to enlarge the kingdom of Lucifer. And yet, Mephistopheles had faith. The play defines the eternal dilemmas between faith and science.



Magic eludes us. Science informs us. As a designer, this confusion is my muse. The quest, an inspiration and a thirst for beauty. I seek that bridge between knowledge and magic. In the flowers that we have painted, I have created my own. Because that's what renaissance made you do - create and create boldly.



And then, there was art nouveau or the idea of total art. I saw it everywhere. Outside the Paris metro, on the buildings, etc. It was a liquid style, the flowers melting into ivory backgrounds and it was the art of thankfulness. And then you ask what is magic and logic and all the complexities of life against the simplicity of lines and muted colours of decorative arts. I liked the rebellion of the line and the art movement that dismissed the superiority of the liberal arts. Why does Paris look beautiful? Because it is total art.



This is an ode to the blank canvas, to total art, to free art you can see from the streets and the self-actualization and to all metaphors for life and light ~by ChinkiSinha

Source : FDCC PR

JJ Valaya presents collection of classics at Amazon India fashion week SS'18

The show at the FDCI Amazon India Fashion Week, in association with Nexa, is not a Couture or Bridal show, but a celebration marking JJ Valaya’s completion of a quarter of a century in the wonderful world of style and fashion. On this momentous occasion JJ Valaya presents, a line of occasion-wear ensembles based on three of the all-time favorite inspirations; ones that shall now be known as THE CLASSICS OF JJ VALAYA:


 1. GULISTAN: A gentle homage to nature… A line of sinuous silhouettes... signature prints and antique embroideries interpret a personal favorite of JJ Valaya…Flowers.


2. JAMAVAR: A much-celebrated inspiration and a constant fascination, this line works the magic of the Indian paisleys and the intricacies of the Jamavar, motifs in a modern interpretation.


3. PUNJAB: A humble tribute to our roots, this year's interpretation stands inspired by the court dressing of the Maharajas of Kapurthala.


These 3 Valaya staples will hereafter co-exist as perennials along with our seasonal collections, both as Couture and as Occasion wear, albeit, with a new twist year after year.

Source : FDCI PR

Tuesday, October 10, 2017

Eco Fashion Week - Fashion Designers - Verdant the Label



  • About – Eco friendly and ethically produced evening wear, handmade in Perth.
  • Website – Coming soon!
  • Facebook – www.facebook.com/Verdant.Label/
  • Instagram – @verdant.label
  • Interview – www.ecofashionweekaustralia.com/2017/10/01/behind-the-scenes-with-designer-kyra-brown-of-verdant-the-label/
Source : EcoFashionWeek

Eco Fashion Week - Fashion Designers - Vitamin by Sonalika



  • About – Designer Sonalika Pradhan has been trailblazing lately with her latest designs in the high-end and upper luxury segment of clothes and fashion wear. Her line is oozing with raw vitality and life. The designer is also working to bring in a paradigm shift on how haute couture is approached the world over, particularly in these post-modern times.
  • Website – www.vitaminbysonalika.com/
  • Facebook – www.facebook.com/vitaminbysonalika/
  • Twitter – @sonalikavitamin
  • Instagram – @vitaminbysonalika
  • LinkedIn – www.linkedin.com/in/sonalika-pradhan-8401a585/
  • Interview – www.ecofashionweekaustralia.com/2017/08/25/behind-the-scenes-with-sonalika-pradhan-of-vitamin-by-sonalika/
Source : EcoFashionWeek

Eco Fashion Week - Fashion Designers - Green Embassy


  • About – GREEN EMBASSY is an artisan clothing label celebrating the spirit of sustainability. In a unique fusion of timeless textile sculptures, traditional handmade techniques, organically certified materials and luxury quality, our wearable art pieces elevate slow fashion to a whole new level.
  • Website – www.greenembassy.com.au/
  • Facebook – www.facebook.com/greenembassyfashion
  • Instagram – @greenembassy
  • Interview – www.ecofashionweekaustralia.com/2017/05/07/zuhal-kuvan-mills-of-green-embassy/
Source : EcoFashionWeek

Saturday, September 23, 2017

Meet The Opening Gala Line-up – Thursday, November 23rd, 2017

Eco Fashion Week Australia 2017 (EFWA2017) has an amazing line-up featuring collections from over 44 designers (local, national and international), 2 unique curated fashion shows and performancees by 3 talented local musicians. This is part 1 in 5 part series introducing you all the wonderful artists taking part in our event this year.

In addition to those listed below, the opening gala will include a unique runway show featuring one look from each of the 44 designers showcasing collections on the runway Friday through Monday – a fabulous taste of what is to come!





Source : Eco Fashion Week Australia